Posts by David Callahan

Where You Do Business Matters: More Than a Slogan

on May 15, 2017

A great company “tagline” is a succinct catchphrase that sums up a business model or sends a memorable message. A well-crafted tagline, or slogan, helps describe a company’s purpose to its target audience. The best taglines are clear and concise, while evoking some type of strong feeling or emotion.

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About this Author
David Callahan

David Callahan

David Callahan is senior vice president of Hughes Marino, an award-winning commercial real estate company specializing in tenant representation and building purchases with offices in San Diego, Orange County, Los Angeles, San Francisco and Silicon Valley. Contact David at 1-844-NO-CONFLICT or to learn more.