{"id":29252,"date":"2025-09-30T11:03:07","date_gmt":"2025-09-30T18:03:07","guid":{"rendered":"https:\/\/hughesmarino.com\/seattle\/blog\/2025\/09\/30\/culture-is-a-difference-maker-tips-on-how-to-build-an-award-winning-culture\/"},"modified":"2025-09-30T11:03:07","modified_gmt":"2025-09-30T18:03:07","slug":"culture-is-a-difference-maker-tips-on-how-to-build-an-award-winning-culture","status":"publish","type":"post","link":"https:\/\/hughesmarino.com\/seattle\/blog\/2025\/09\/30\/culture-is-a-difference-maker-tips-on-how-to-build-an-award-winning-culture\/","title":{"rendered":"Culture is a Difference Maker: Tips on How to Build an Award-Winning Culture"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">In the last 14 years, we&#8217;ve proven that a strong, intentional culture isn\u2019t fluff\u2014it\u2019s fuel. It\u2019s what enables teams to go further, execute faster and deliver under pressure. And in a business environment that\u2019s constantly shifting, culture might be your most underleveraged asset.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Executives spend time optimizing strategy, capital and operations, but often overlook the one force that holds it all together: people. Not just talented individuals, but cohesive, committed teams that trust each other enough to take risks, challenge each other and win together. Often culture is confused with office perks. It\u2019s actually about mindset and performance. It\u2019s about creating teams that trust each other enough to take on hard things to win.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Here\u2019s how we\u2019ve built that kind of culture (including winning #1 Best Workplace Culture in the nation by Fortune magazine and countless other national, regional and local awards), and how companies or teams of any size can do the same.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Use Fun as a Strategic Tool<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Having fun together is not a \u201cnice-to-have.\u201d It\u2019s a purposeful strategy. We intentionally create moments that build connection across office locations, departments and roles, because well-connected teams with great chemistry always outperform siloed ones. From themed potlucks and trivia games to costume contests and team field days, we find opportunities for people to engage on a human level. These shared experiences break down barriers, build trust and create the kind of team chemistry you can\u2019t fake. Want your team to communicate better and collaborate faster? Start by helping them appreciate and enjoy each other\u2019s company.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Make Growth a Team Sport<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image alignright size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/hughesmarino.com\/seattle\/wp-content\/uploads\/sites\/13\/Culture-is-a-Difference-Maker-IG-3-1024x1024.jpg\" alt=\"Culture is a Difference Maker IG 3\" class=\"wp-image-29256\" style=\"width:375px\" srcset=\"https:\/\/hughesmarino.com\/seattle\/wp-content\/uploads\/sites\/13\/Culture-is-a-Difference-Maker-IG-3-1024x1024.jpg 1024w, https:\/\/hughesmarino.com\/seattle\/wp-content\/uploads\/sites\/13\/Culture-is-a-Difference-Maker-IG-3-300x300.jpg 300w, https:\/\/hughesmarino.com\/seattle\/wp-content\/uploads\/sites\/13\/Culture-is-a-Difference-Maker-IG-3-150x150.jpg 150w, https:\/\/hughesmarino.com\/seattle\/wp-content\/uploads\/sites\/13\/Culture-is-a-Difference-Maker-IG-3-768x768.jpg 768w, https:\/\/hughesmarino.com\/seattle\/wp-content\/uploads\/sites\/13\/Culture-is-a-Difference-Maker-IG-3-1536x1536.jpg 1536w, https:\/\/hughesmarino.com\/seattle\/wp-content\/uploads\/sites\/13\/Culture-is-a-Difference-Maker-IG-3.jpg 1800w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The world is changing fast. If your team isn\u2019t learning, they\u2019re falling behind. Group learning builds agility and we prioritize it relentlessly. We run team-led lunch-and-learns. We share reading lists. We adopt quotes from the brightest business leaders in the world and make them our own \u201cHM-isms.\u201d And because our teammates lead our growth, the process builds confidence, collaboration and mutual respect along the way. The result? Teams that adapt quickly, solve creatively and show up with curiosity.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Build Teams Around a Bigger Mission<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image alignleft size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/hughesmarino.com\/seattle\/wp-content\/uploads\/sites\/13\/Culture-is-a-Difference-Maker-Blog-1-1024x1024.jpg\" alt=\"Culture is a Difference Maker Blog 1\" class=\"wp-image-29255\" style=\"width:375px\" srcset=\"https:\/\/hughesmarino.com\/seattle\/wp-content\/uploads\/sites\/13\/Culture-is-a-Difference-Maker-Blog-1-1024x1024.jpg 1024w, https:\/\/hughesmarino.com\/seattle\/wp-content\/uploads\/sites\/13\/Culture-is-a-Difference-Maker-Blog-1-300x300.jpg 300w, https:\/\/hughesmarino.com\/seattle\/wp-content\/uploads\/sites\/13\/Culture-is-a-Difference-Maker-Blog-1-150x150.jpg 150w, https:\/\/hughesmarino.com\/seattle\/wp-content\/uploads\/sites\/13\/Culture-is-a-Difference-Maker-Blog-1-768x768.jpg 768w, https:\/\/hughesmarino.com\/seattle\/wp-content\/uploads\/sites\/13\/Culture-is-a-Difference-Maker-Blog-1-1536x1536.jpg 1536w, https:\/\/hughesmarino.com\/seattle\/wp-content\/uploads\/sites\/13\/Culture-is-a-Difference-Maker-Blog-1.jpg 1800w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Strong teams don\u2019t just work together\u2014they believe in something bigger together. That\u2019s why we carve out time to give back, serve our communities and remind ourselves that our work is just one part of a much larger story. From group volunteering to baking cookies to deliver to local fire stations, we\u2019ve seen firsthand how acts of service align a team around shared values like humility, gratitude and impact. These aren\u2019t just feel-good activities, they are moments that deepen and reinforce purpose. People want to be part of something meaningful, so build that into your company\u2019s DNA.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Engineer Meaningful Conversions<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image alignright size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/hughesmarino.com\/seattle\/wp-content\/uploads\/sites\/13\/Culture-is-a-Difference-Maker-Blog-2-1024x1024.jpg\" alt=\"Culture is a Difference Maker Blog 2\" class=\"wp-image-29254\" style=\"width:375px\" srcset=\"https:\/\/hughesmarino.com\/seattle\/wp-content\/uploads\/sites\/13\/Culture-is-a-Difference-Maker-Blog-2-1024x1024.jpg 1024w, https:\/\/hughesmarino.com\/seattle\/wp-content\/uploads\/sites\/13\/Culture-is-a-Difference-Maker-Blog-2-300x300.jpg 300w, https:\/\/hughesmarino.com\/seattle\/wp-content\/uploads\/sites\/13\/Culture-is-a-Difference-Maker-Blog-2-150x150.jpg 150w, https:\/\/hughesmarino.com\/seattle\/wp-content\/uploads\/sites\/13\/Culture-is-a-Difference-Maker-Blog-2-768x768.jpg 768w, https:\/\/hughesmarino.com\/seattle\/wp-content\/uploads\/sites\/13\/Culture-is-a-Difference-Maker-Blog-2-1536x1536.jpg 1536w, https:\/\/hughesmarino.com\/seattle\/wp-content\/uploads\/sites\/13\/Culture-is-a-Difference-Maker-Blog-2.jpg 1800w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">You can\u2019t build trust without dialogue. And yet, most companies rely on surface-level interactions that never scratch past the professional veneer. We\u2019ve flipped that script. Team fireside chats (fireplace optional), peer-led \u201cAsk Me Anything\u201d roundtables and buddy programs connect teammates across functions and generations. Casual rituals like sharing three emojis that represent what you\u2019re doing over the weekend on Teams or Slack as everyone winds down the week, or interest-based email groups (like fit@, cooking@ or pets@ are easy to get engagement) create low-pressure touchpoints that build connectivity over time. Why does this matter? Because performance thrives in environments where people feel connected and aren\u2019t afraid to speak up.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Don\u2019t Underestimate the Power of Small Things<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It\u2019s not just the big events that shape culture, but the micro-moments as well. The meals together before all-team meetings. The team afternoon walks. The rhythm of connection that builds trust and consistency over time. Instead of sitting in a conference room for your weekly check-ins, try a \u201cwalk and talk\u201d meeting. You\u2019d be surprised how changing your location and moving together can foster even more meaningful and collaborative discussions. Lately our team has been enjoying \u201cfika,\u201d a Scandinavian-inspired break filled with coffee and conversation, but no phones or laptops. But it could be anything. What matters is making space for teammates to connect without agenda. Culture is constantly being built. If you ignore the small moments, you will miss your greatest opportunity.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>The ROI of Culture is Real<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When people are connected, trusted and aligned, they naturally move faster. They solve problems more effectively and they innovate under pressure and persevere through challenges. That resilience is priceless. At Hughes Marino, culture is the engine that powers everything we do. If you\u2019re leading a business, you already invest in strategy, systems and sales. Sometimes culture is the overlooked opportunity. If you\u2019re not investing in it, you\u2019re leaving performance on the table. The good news? You don\u2019t need to overhaul everything to start. Your team can start with one ritual. Launch one team tradition. Host one meaningful conversation. Most of these ideas cost next to nothing. Then do it again. And again.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Because when culture is strong, everything else gets stronger too.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the last 14 years, we&#8217;ve proven that a strong, intentional culture isn\u2019t fluff\u2014it\u2019s fuel. It\u2019s what enables teams to go further, execute faster and deliver under pressure. And in a business environment that\u2019s constantly shifting, culture might be your most underleveraged asset. Executives spend time optimizing strategy, capital and operations, but often overlook the [&hellip;]<\/p>\n","protected":false},"author":94,"featured_media":29253,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"6069,6070,6072,6074,6076,6078","_relevanssi_noindex_reason":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[1056],"tags":[],"publication":[],"video_type":[],"coauthors":[1159],"class_list":["post-29252","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hm-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Culture is a Difference Maker: Tips on How to Build an Award-Winning Culture - Hughes Marino Seattle<\/title>\n<meta name=\"description\" content=\"In the last 14 years, we&#039;ve proven that a strong, intentional culture isn\u2019t fluff\u2014it\u2019s fuel. 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